Digital Marketing Coordinator
Job Description
Job Description
Our client who is into property development and facility management is looking to hire an experienced Digital Marketing Coordinator to join their team. Reporting to the Head of Sales and Marketing, you will primarily be responsible for managing the overall brand of the organization, which entails website development, social media management and videography as well as coordinating with third-party vendors to ensure brand consistency.
Responsibilities
Update and maintain the company website with fresh and accurate content regularly.
Collaborate with teams to add new features, resolve issues, and enhance user experience.
Optimize website content for SEO to boost online visibility and engagement.
Create and implement a content plan for the various social media platforms such as Facebook, Instagram, and LinkedIn.
Schedule, post and manage content to maintain an active online presence.
Engage with the online community by responding to comments and inquiries.
Monitor social media performance and adjust strategies using analytics insights.
Act as the main point of contact for external vendors, agencies and freelancers.
Review and approve vendor-created content to ensure quality and brand consistency.
Communicate marketing goals, timelines and feedback to vendors and ensure timely and effective delivery.
Requirements
Must have a Bachelor’s degree in Marketing, Communications or a related field.
Must have at least three (3) years’ experience in a digital marketing or similar role.
Proven experience in website management and developing social media content
Proficiency in content management systems (CMS), social media platforms and digital marketing tools.
A certification in Google Analytics & Ads is a plus.
Proficient in using Adobe Photoshop, Canva and familiarity with SEO practices and Google Analytics.
Experience with CRM and marketing automation tools is an advantage.
Strong organizational skills and multitasking abilities.
Must possess great interpersonal and communication (verbal and written) skills.
Ability to solve problems and pay attention to detail.
